Credentials & Achievements
M.B.B.S., M.C.P.S (Family Medicine)
Fellowship-Integrative Medicine, University of Arizona, USA
PhD (Holistic Nutrition) USA
PhD (Integrative Medicine) USA
Board Certified in Nutritional Wellness (ANCB)
Certified “Lifestyle Modification Tools ” ILM, Harvard University, USA
Certified “Leadership for Physician Executives ” Levinson Institute, Harvard University USA
Certified “Positive Psychology” Harvard University USA
Former “LMEd Collaborrator” Institute of Lifestyle Medicine, Harvard University
Member American College of Lifestyle Medicine
Diplomat International Board of Lifestyle Medicine
Former Member International Board of Lifestyle Medicien-IBLM
Founder of SWIPE—Synchronised Well-being Integrative Program of “Entrainment”
Director Riphah Institute of Lifestyle Medicine-RILM, Riphah University
Founder/Chairperson Pakistan Association of Lifestyle Medicine-PALM
Founder “Happiness Movement”
Founder “Pakistan Institute of Circadian Health & Medicine”-PICHeM
Founder “De-Prescription LM Practice”
Pioneer in Lifestyle Medicine | Founder of SWIPE | Advocate of Whole Person Health
Dr. Shagufta Feroz is a distinguished Family Physician, Lifestyle Medicine expert, and thought leader in Whole Person Health, with over three decades of clinical experience. Since beginning her medical practice in 1988, she has remained deeply committed to redefining healthcare—from a disease-centered model to a prevention-focused, healing-oriented approach rooted in nature and human biology.
A Transformational Clinical Journey
In the early years of her career, Dr. Feroz practiced within a conventional, drug-dependent framework. However, after nearly 15 years of clinical experience, she identified critical gaps in the traditional “sick-care” model, which primarily focuses on symptom management rather than addressing root causes.
Driven by her passion for true healing, she pursued advanced training in Family Medicine, Holistic Nutrition, Integrative Medicine, and Lifestyle Medicine. This journey led her to gradually transition into a drug-minimized, integrative clinical practice, where lifestyle interventions form the cornerstone of care.
Founder of SWIPE for Healthy Lifestyle
Dr. Feroz is the creator of the SWIPE for Healthy Lifestyle Program, a pioneering, evidence-informed framework she has successfully applied in clinical practice for over 20 years. SWIPE is built upon the science of chronobiology—the study of biological rhythms—and emphasizes personalized lifestyle prescriptions aligned with the body’s natural cycles.
She is also the author of “Living as Nature Intended,” a book that presents practical and scientific approaches to preventing, halting, and reversing chronic diseases through lifestyle transformation.
The SWIPE Framework
The SWIPE model is structured around six core pillars of health:
- 8 Rules of Correct Eating (Chrononutrition)
- Nocturnal Sleep Regulation
- Personalized Physical Activity
- Personalized Stress Management
- Management of Addictions and Cravings
- Social Connection and Emotional Well-being
At the heart of SWIPE lies the concept of biological synchronization (entrainment)—aligning daily behaviors, especially eating patterns, with internal circadian rhythms. This alignment helps restore homeostasis and supports key physiological systems, including metabolism, immunity, microbiome balance, and inflammation control.
Accessible, Equitable, and Impactful
One of the most powerful aspects of the SWIPE program is its simplicity and accessibility. It enables individuals from all socioeconomic backgrounds to improve their health using locally available foods and natural lifestyle practices, making it both scalable and sustainable.
The program has demonstrated effectiveness across the spectrum of care—preventive, promotive, and therapeutic—with a strong focus on chronic disease reversal.
Educator, Speaker, and Advocate
Beyond clinical practice, Dr. Feroz is a passionate educator and global advocate for Lifestyle Medicine. She actively engages with:
- Schools, colleges, and universities
- Healthcare professionals and academic institutions
- Government and military training programs
- National and international medical conferences
She has appeared in over 100 live television programs and maintains an active digital presence to promote awareness about healthy living and disease prevention.
Professional Journey of Dr. Shagufta Feroz
Dr. Shagufta Feroz has been running a private Family Medicine practice since 1988. From her very early age she was passionate towards healing with nature, rather than drugs. Pursuing her passion, she specialized in Family Medicine, Holistic Nutrition, Integrative Medicine and Lifestyle Medicine.
She is the founder of the “SWIPE for Healthy Lifestyle” (SLP) Program and managing her patients through SWIPE for the past 17 years. Based on her independent research, she has authored a book on preventing, halting and reversing diseases through a personalised lifestyle modification titled as “Living as Nature Intended”.
After running a drug dependent clinic for 15 years, she identified the healthy lifestyle factors and their role in prevention, treatment and reversal of disease process. This awareness forced her to gradually switch from drug dependent practice to a drug-less Integrative Family Medicine practice.
Since 2003 she has been successfully managing wellbeing of a variety of patients utilizing the SWIPE Six Pillars. Up till now she had managed more than 60,000 patients of various ailments with SWIPE.
Dr. Feroz is passionate to transform and groom the youth in terms of whole health. She frequently delivers lectures and conducts workshops in schools, colleges and universities. She is also a regular speaker at various national and international health forums, doctor forums, government training institutes, and military training institutes. She has participated in about 100 live TV health shows, and active at Social Media.
In 2015 she spoke about “The role of a Healthy Lifestyle in Youth “ at TEDx Lahore. In 2017 LMEd Harvard University nominated her as their Pakistan’s Lifestyle Medicine Collaborator for three years, for the introduction of Lifestyle Medicine to doctors and for undergraduates training. She is the Director RIPHAH Institute of Lifestyle Medicine, RIPHAH University. Within next five years her department will start Post Graduate Diplomas, Masters and Phd In Lifestyle Medicine.
Synchronised Wellness Integrative Program for “ENTRAINMENT” By Dr.Shagufta
After about 10 yrs of clinical practice Dr. Feroz started realizing that there are many missing keys for disease reversal in conventional medical system. Over a period of few years, she started to find the link between poor eating habits, sleep deprivation and stress in the causation of a chronic disease and speedy ageing.
For 5-7 years She kept analysing the relationship between the individual components of a lifestyle and their impact on various human systems, which lead to the birth of SWIPE for Healthy Lifestyle.
Over time SWIPE turned into a fully developed Lifestyle Modifying Program with six pillars which are,
- SWIPE-8-Rules of Correct Eating
- Nocturnal Sleep regulation
- Personalised Physical activity
- Personalised Stress management
- Management of various Addictions
- Social Connections
Using her 8 rules of Correct Eating, she converts table foods into a medicine customized for the patient to heal. SWIPE focuses on the restoration of the immunity, Microbiome health, Circadian rhythms and homeostasis, by synching the external routine of that person with the ongoing internal biorhythms through an individualized SWIPE based lifestyle.
The beauty of SWIPE is that it can be benefitted by the rich and poor alike, simply by optimizing intake of kitchen foods. It is found helpful for positive/preventive health, arresting disease process and reversal of a disease process. In 2012 she realized that she was right on the scientific tract of a new medical speciality called Lifestyle Medicine. Since 2015 she started following American College of Lifestyle Medicine. In 2017 Dr. Feroz appeared in first IBLM examination by ABLM in Tucson Arizona.
